About This Project

The main objective of ADEN University was to generate leads in the United States and register students in their online Spanish speaking programs. In order to accomplish that, we analyzed previous strategies and came up with new ones making sure we were directing traffic to the right place. By executing this campaign, among other social media efforts, we were able to centralize leads into one landing page, instead of several ones like they used to have. By doing this, it also allowed us to save the client US Dollars on media placement, like Google Adwords, given they were competing against themselves by having different landing pages.

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Project Stats

• Type Digital
• Date December 19, 2013
• Client ADEN University
• Link adenuniversity.us